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Quality of Sleep is Significant Opportunity for North American Hotels, J.D. Power Finds

August 12th, 2019

Forget the minibar, sleek lobby and mints on the pillow. If hotels really want to build loyalty and delight their customers with stand-out lodging experiences, they need to focus on the bed. According to the J.D. Power 2019 North America Hotel Guest Satisfaction Index (NAGSI) Study, quality of sleep is one of the most important components of a hotel guest experience with the potential to drive ...

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